Public Relations & Communications

Shape the story. Build the reputation.

Strategic communications for travel, tourism and hospitality.

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Coastal hotel terrace overlooking the sea

Stories that move people.

Turning Brand Truths Into Global Headlines

Building Reputation, Influence & Global Visibility

Shaping the Stories That Influence How the World Sees Your Destination

In a world driven by perception, storytelling, and earned influence, public relations is one of the most powerful tools a tourism brand can deploy. At The 7o Agency, we elevate destinations, hotels, and travel brands through strategic communications that spark coverage, shift perception, and inspire travelers to explore.

Our approach blends global media relationships, compelling narratives, and data-backed strategy to ensure your brand earns the visibility, credibility, and emotional impact it deserves.

We craft integrated tourism campaigns built on authentic destination storytelling—creating relevant moments across social, digital, and out-of-home channels that capture attention and inspire action.

Brand. Story. Influence.

Visibility with purpose. Influence with substance.

Connect your brand’s story with the audiences that matter. We combine thoughtful communications, authentic storytelling and audience insight to build recognition and inspire interest in your destination, hotel or travel experience.

Earn attention. Build trust. Inspire travel.

Our services

Every story needs a strategy.

Connected public relations and communications for travel, tourism and hospitality brands.

Strategic PR

  • PR strategy and messaging frameworks
  • Brand positioning for media audiences
  • Narrative development for key markets
  • Reputation and perception analysis
  • Integrated earned media planning

Media Relations

  • Proactive pitching and story placement
  • Press release development and distribution
  • Media list curation and market targeting
  • Press enquiries and press desk support
  • Journalist and editor relationship development

Press Trips & Experiences

  • Individual and group press trips
  • Media immersion itineraries
  • Destination previews and content tours
  • Press events, showcases and launches
  • Hybrid and virtual media experiences

Corporate Communications

  • Executive messaging and spokesperson development
  • Corporate communications strategy
  • Industry commentary and trend insights
  • Speechwriting and keynote support
  • Internal communications

Crisis & Reputation

  • Crisis planning and scenario mapping
  • Response strategy
  • Media monitoring and sentiment analysis
  • Messaging frameworks and press statements
  • Reputation recovery planning

Creator Communications

  • Creator outreach and partnership negotiation
  • Briefing, onboarding and content alignment
  • Storyline development
  • Usage rights, amplification and repurposing
  • Performance monitoring and reporting
Measurement & Insights

Measure the impact. Refine the story.

Look beyond coverage volume to understand what your communications achieve. We review visibility, audience sentiment and message delivery to guide the next stage of your PR strategy.

  • Media coverage summaries
  • Share of voice and brand health indicators
  • Sentiment and message analysis
  • Market-by-market performance reporting
  • Quarterly and annual impact reports
Laptop displaying a travel marketing report beside a coastal view
Our process

A connected approach.

Direct founder collaboration. Clear priorities. Ongoing feedback. A focused process that connects your story with your business goals.

  1. Discover

    Understand your goals, audiences and opportunities. Identify the stories and proof points that make your brand distinctive.

  2. Shape

    Develop the communications strategy, key messages and narratives, with clear priorities and agreed measures of success.

  3. Activate

    Bring your story to life through relevant media outreach, content and experiences, keeping communications coordinated.

  4. Evaluate

    Review coverage, sentiment and message delivery. Use the findings and your feedback to refine the next stage.

Your story starts here

Let’s bring your story to life.

Tell us about your brand, the audiences you want to reach and the reputation you want to build. Let’s shape your next chapter together.

Contact The 7o

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